Private Label Blueprint That Chain Stores Are Using That Nobody Is Sharing

About Neil Gwartzman

Private Label Expert and Co-founder of Private Label University

The son of a manufacturing, distribution and retail pioneer in Canada. Neil Gwartzman has been bringing ideas to life since he was just 10 years old. A visionary who conducted business in more than 10 countries around the world before the age of 30. Neil has uncovered the hidden secrets of product sourcing, manufacturing, importing and sales—both online and on retail store shelves—so much so that his colleagues say he’s downright dangerous! Having played a critical role in the rise of countless successful companies over the past 30 years, Neil has identified the key steps required to sell millions of dollars in products worldwide. Privileged to have worked under some of the most influential masters in his industry, Neil has honed his skills as an ambassador for entrepreneurs, serving today as the missing link between those that want to sell products and the customers that will buy them . Today his client list includes some of the largest retail stores in the world along with hundreds of entrepreneurs, just like you. Neil, with his business partner and wife Karen, have created the Private Label University. A place entrepreneurs can learn the secrets to sourcing, importing and private labeling products so they can stay competitive, attract a ton of customers and make a lot of money.

About Karen Gwartzman

Private Label Expert, and Co-founder of Private Label University

The daughter of an entrepreneur that helped built a pharmaceutical franchise in Canada, Karen was born into the entrepreneurial world. Nicknamed “the dreamer” by family and friends, Karen has been building businesses in just about every industry you can imagine—from fashion to health care—for more than 25 years.

An educator at heart, Karen has mentored countless clients through the process of career transition—lovingly guiding them as they step out of their comfort zone and into their entrepreneurial dreams.

Karen started private labeling products over 17 years ago, while raising her kids full time from home. This was even before the excitement of Amazon. How did she do it? Neil shared his 3 decades of knowledge, the secret formula, and Karen was able to apply everything and launch a successful brand.

Armed with a bachelor’s degree in behavioral psychology and decades of experience building her own successful business, today Karen shares her entrepreneurial insights with a holistic twist—convinced the key to entrepreneurial success lies in coaching the whole person.

Karen co-founded the Private Label University, and author of the book Private Label Secrets. Karen is an advocate for entrepreneurs who are looking to play in the physical product industry at the same level as the “big guys”. The Private Label University is a community built for product entrepreneurs to connect with like-minded entrepreneurs who want to see results, by learning and sharing the secrets to sourcing, importing and private labeling products so they can stay competitive and make a ton of money selling products online or in retail stores.