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Amazon Is A Marketplace - Find Your Market, Not Your Product

Oleg Zaidiner - Co-Founder of AmazeOwl

  • ABOUT Oleg

I started coding at the age of 12, then continued my study of Computer Science in Technion Israel. I then spent about 20 years of software development in different startup companies. The last startup I co-founded, which we sold in 2013, was in revenue management for hospitality industry. And at the end of 2015, I became a father and decided to leave the IT industry to be with my family and pursue my hobby of kitesurfing.

This is how my Amazon journey started, and having huge background in big data and market intelligence, I found that all existing tools for Amazon sellers are very out-dated. So we started to develop AmazeOwl for internal use. Now, I am running Amazon Private Label business with about 90k monthly revenue and keep it below 2 hours daily work.


  • Is Amazon Just A Search Engine?
  • What AmazeOwl Can Track
  • How to Choose the Right Market?
    • Market Examples
  • How do you evaluate “easy of entry/competition”?
  • How would you quickly evaluate the profit margin of the product?
  • How long does it take to analyse the chosen marketplace?
  • How to evaluate demand for new innovative products?


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